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Digital Marketing - Alpha Reality
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Job Title: Digital Marketing Executive – Real Estate

Location: Hitech City, Hyderabad
Employment Type: Full-Time
Experience Required: 1–3 years in Digital Marketing (Real Estate preferred)

Job Summary:

We are seeking a dynamic and results-driven Digital Marketing Executive to manage and grow our online presence in the real estate domain. The ideal candidate will be responsible for planning, implementing, and monitoring digital marketing strategies that align with our business goals and drive qualified leads for residential and commercial real estate projects.


Key Responsibilities:

  • Develop, manage, and optimize digital marketing campaigns across channels: Google Ads, Facebook, Instagram, YouTube, and LinkedIn

  • Execute SEO/SEM strategies to improve website traffic and search engine rankings

  • Manage social media accounts and generate engaging content for real estate projects, promotions, and brand visibility

  • Coordinate with designers and video editors for creatives, banners, and promotional videos

  • Plan and execute email marketing and WhatsApp campaigns

  • Generate and analyze performance reports using Google Analytics, Meta Business Suite, and other tools

  • Work closely with the sales team to understand project USPs and align digital efforts with lead conversion goals

  • Maintain landing pages, run A/B testing, and enhance user experience to improve lead generation

  • Stay updated with trends and best practices in digital marketing and real estate industry

  • Manage online reputation and respond to customer queries and reviews across platforms

Qualifications:

  • Bachelor’s degree in Marketing, Digital Media, Communications, or a related field

  • Proven experience in digital marketing, preferably in real estate

  • Hands-on experience with SEO, Google Ads, Meta Ads Manager, and analytics tools

  • Proficiency in content creation tools like Canva, Mailchimp, or similar platforms

  • Excellent communication and copywriting skills

  • Ability to multitask and meet deadlines in a fast-paced environment

Preferred Skills:

  • Experience with CRM tools like HubSpot, Zoho, or similar

  • Basic knowledge of website management (WordPress, HTML)

  • Video editing basics (optional but preferred)

Salary: ₹25,000 – ₹40,000/month (based on experience)

Why Join Us?

  • Work with a fast-growing real estate company

  • Opportunity to lead and innovate in the digital marketing space

  • Dynamic work culture with performance-based growth opportunities

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